Direct Mail Systems provides inkjet addressing for personalised direct mail that’s high-speed and cost-effective.
What is Inkjet Addressing?
Inkjet addressing involves printing addresses onto mail pieces using an inkjet printer. Unlike laser or offset printing, inkjet printing sprays ink directly onto the surface of the piece and allows for small variable data, such as an address, to be added to a mailer.
With inkjet printing, the print quality may not match that of laser and offset printing. However, many direct mailers are firstly offset or digitally printed to ensure a high-quality finish, and then the address is inkjet printed onto the piece. Other variable data can be added to direct mail using inkjet printing, such as a promotional code, QR code or barcode.
What We Offer
At Direct Mail Systems, we offer high-speed inkjet addressing and personalisation printing, that produces high-quality results. It is a cost-effective solution for a direct mail campaign and tends to look much neater and more professional than applying individual labels or stickers.
We have the latest equipment and technology when it comes to inkjet printers meaning we will always have capacity for your projects. These include:
- Jet 1 High Speed
- Domino L400
- Intelmail IJP
- 3 x inc.jet mobile inkline/online
- 4 x Astrojet 3800
We are flexible in our approach and have the expertise and equipment to make your direct mail design a reality. We can accommodate any size or thickness of asset, whether that be a brochure, card or catalogue, and can carry out inkjet addressing directly onto the mailer or envelope.
Our daily capacity for inkjet printing is 580,000 postcards and 200,000 catalogues, guaranteeing you a quick turnaround.
Benefits of Inkjet Addressing
Quickly Add Addresses
Inkjet addressing is a quick and easy way to add addresses to your direct mailers. As with any personalised data, it’s important to make sure it’s correct before it’s printed. Our data processing service ensures your data is clean and free from mistakes before it’s printed. Find out more here.
Add to Finished Pieces
Inkjet addressing can be carried out after the mailer has been printed using other methods, such as laser printing. For instance, a glossy booklet can have the address inkjet printed onto it after it’s been folded, bold and tabbed.
Inkjet addressing is also a cost-effective way of adding the necessary data to your direct mailers. Alternative options include labels and stickers, but these can be more expensive and time-consuming.
Add Other Variable Data
The technology used for Inkjet addressing is not limited to just adding addresses to your direct mailers. Inkjet personalisation can be used to add any variable data to a mailer, such as promotional codes, QR codes or barcodes.
Inkjet addressing delivers a professional result that adds to the overall look and feel of your direct mail campaign. This in turn adds to your credibility and brand image that will enhance the success of your direct mail campaigns.
Why Use DMS for Inkjet Addressing?
At Direct Mail Systems, we are experts in inkjet addressing, printing and personalisation. We offer a cost-effective and high-quality solution that provides a premium result, together with our customer-focused approach that allows for a flexible and personal relationship with our clients. Our entire team are experts in their field and can offer great insight and advice on your direct mail campaign and printing options.
We are proudly trusted by some of the UK’s top brands for all their direct mail campaigns and inkjet addressing needs.
If you’re interested in inkjet addressing your next direct mail campaign, get in touch with the team today! They’ll provide you with a free quote and answer all your questions.
Call us on 0117 934 1600 or click here to fill out our online form.